ESPN Presents: KC’s “MOP” Awards
Go directly to ESPN.Com and Page 2 to read my latest article on the “Most Outstanding Players” in using basketball as a tool for social change. Here’s a little taste…
“...As I watched the (NCAA) tourney finals and truly enjoyed the play in both games, my thoughts occasionally wandered from the on-court action, to the masses of humanity crammed into the arenas in San Antonio and Tampa, to the millions of eyes peering at some version of a screen to view the contests, to how a game can be a powerful tool, capturing our imagination and attention in a profound way.
And those thoughts led me to the work of individuals around the world who are using basketball to change the lives of others. I thought about how I’m equally awed by the commitment of several social-change organizations around the globe to improve the lives of others. So, I figured it was time to hand out some post-tourney honors to a few deserving individuals who are harnessing the power of hoops...”
Read the entire article here
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- Paulo Coelho » The classic book 'The Alchemist' was my entrée to the world of Paulo Coehlo. Then, through Google Alerts, Paulo reached out to me to thank me for giving his book to my audiences. Now, we plan to collaborate on projects that inspire the world.
- Brand Autopsy » "The Brand Autopsy Marketing Practice helps businesses to a live happier, healthier, and more remarkable life by serving as their Primary Care Marketing Physician, conducting Marketing Physicals, and or providing Second Opinions. That’s right … think of the Brand Autopsy Marketing Practice like you do your primary care doctor." John Moore is the 'Marketing Medic' and brains behind Brand Autopsy. I met him through 800-CEO-Read.
- KaBoom! » “KaBOOM! is a national non-profit organization that envisions a great place to play within walking distance of every child in America...We rally communities to achieve better public policy, funding and public awareness for increased play opportunities nationwide; provide resources, including trainings, challenge grants, and publications for communities that wish to plan a new playspace on their own; and bring together children, business and community interests for a select number of community playspace builds each year.”
- Mitch Joel » "Marketing Magazine dubbed him the, “Rock Star of Digital Marketing” and in 2006 he was named one of the most influential authorities on Blog Marketing in the world. Mitch Joel is President of Twist Image – an award-winning Digital Marketing agency. He is a marketing and communications visionary, interactive expert, community leader, Blogger and Podcaster." Mitch and I met at a North American marketing event where we both spoke and have since developed great respect for each other's work.
- Fast Company » My favorite magazine.
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It is a pleasure to join the ESPN community as a contributor and provocateur around Sports for Social Change. I want to hear from anyone that thinks sports has the ability to impact a community or an individual in a positive way.
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Comments
Hi KC,
I love this article. I emailed you the pics I did in South Africa using the d.r.e.a.m braclet along with Howard White’s book “Believe to Achieve”.
Talk to you soon.
Bahps
- Posted by on 04/27